The 10 Most Important Things You Kneed To Know From The Apple Watch and Macbook Event

In Innovations by Teague LoughmanLeave a Comment

If you are like me, you are incredibly busy! As much as you would like to watch the full 90 minute Apple ‘Spring Forward’ Keynote, you simply don’t have the time.

Don’t worry! Below, I have condensed all of Apple’s “big” announcements into the 10 most important things announced at the Spring Forward event.

#1 — The Apple Watch: Available April 24th

As we learned in 2014, there will be three Apple Watch models: the Sport, the Apple Watch, and the Apple Watch Edition.

Preorders begin April 10th, and the watches will be released two weeks later on April 24th.

#2 — Apple Watch Pricing

The Sport is the least-expensive, starting at $349 for the 38mm size and $399 for the 42mm.

The stainless steel Apple Watch, a step up from the Sport, starts at $549 for the 38mm and $599 for the 42mm. Band prices can push the watch as high as $1,099, depending on band choice.

Finally, the 18-karat gold Apple Watch Edition starts at a staggering $10,000.

#3 — Apple Watch Has A Supposed 18-Hour Battery Life

What’s the point of a smartwatch if you have to constantly take it off for it to charge? Well, Apple has taken this question very seriously and announced that during testing, all Apple Watch models had an average battery life of 18 hours.

The 18 hour battery life is a lot shorter than the super-low-power Pebble watches (5–7 days of battery life — my review here), and even some Android Gear Watches, but the battery life is perfect for moderate-to-average use.

It should get you through even your most insanely-long days no problem!

#4 — There Are A Ton Of New Watch Apps

Developers have had access to WatchKit tools since November, and they have built some pretty awesome apps. All the way from health to watch faces to getting an Uber car to checking Twitter, there is a plethora of Watch apps available now, with plenty more to come!

Here is a list of apps Apple demo’d on stage at the event (plus others too!).

#5 — Apple Updates Existing Macbook Air and Retina Macbook Pro

Apple announced that both existing Macs models would receive upgrades including the new click-less Force Touch trackpad, faster processors, and longer battery life.

The upgraded Retina Macbook Pro starting at $1299, is available today. 

The Macbook Air is also available starting today, with the base model 11-inch starting at $899 and the base 13-inch starting at $999.

#6 — There’s A New Macbook, With iPhone Colors (YES, GOLD!)

Apple is giving the Macbook Air a long-awaited refresh, now just called the Macbook. Besides the new name, it boasts a new and skinnier design (weighing in at only two pounds!), plus Apple’s beautiful Retina Display screen, an edge-to-edge Butterfly Keyboard, new Force Touch trackpad, and only one port — the USB-C Port.

The new 12-inch Macbook will be available for $1299 and up on April 10th.

#7 — The New Macbook: One-Cable-For-Everything

Apple’s new 12-inch Macbook gets rid of every single port, except for a USB-C port and headphone jack.

USB-C is smaller than a USB port, and it’s reversible — finally! No more “which side is up?” annoyances here!

Apple will also offer a $79 USB-C adapter cable that will split into separate charger and data ports for mirroring, HDMI, regular-USB devices, etc.

8 — Price Drop For Apple TV (Now $69) And HBO

Cord-cutters rejoice! Apple announced a price drop for the Apple TV (now $69).  In addition, HBO and Apple have teamed up to create HBO Now, a streaming service for Apple TV. 

For $14.99 monthly, HBO Now is an Apple TV channel that will allow streaming for all HBO shows. Early subscribers get the first month free!

#9 — CarPlay In More Cars

CarPlay is a smarter, safer way to use your iPhone in the car. CarPlay takes the things you want to do with your iPhone while driving and puts them right on your car’s built-in display. You can get directions, make calls, send and receive messages, and listen to music, all in a way that allows you to stay focused on the road. Just plug in your iPhone and go!

Apple CEO, Tim Cook, announced today that CarPlay will be shipping in over 40 new car models this year, and that every “major” car manufacturer was now signed on.

#10 — More Apple Pay Locations (Coca Cola Vending Machines too!)

Since its October launch, participating banks have grown from six to 2,500! You can now pay with your iPhone at over 700,000 locations nationwide, and even more than 40,000 Coca Cola vending machines.

Let’s hear your feedback:

What are your thoughts on all the announcements Apple made at the event? Are you going to be purchasing the new 12-inch MacBook or Apple Watch? Leave a comment and let’s get the conversation rolling!

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